Sources you can stand behind.
A general chatbot fills the gaps by inventing them, and the desk wears it. NewsLabs drafts only from the wires and feeds you choose, and every claim carries the source it came from, so you can defend every line.
The newsroom day, before NewsLabs.
Eleven stories to file, hours lost to searching socials, endless tabs opened for picking up background, racing with the competition to publish the same story first.
The grind eats the day, and the story only you could write never gets started.
That ends
The work NewsLabs handles.
Our engine delivers a perfect draft. The editor keeps the call.
05 · Audio → StoryPress play. The transcript writes itself →
Transcribe the broadcast as it airs.
It works for existing audio and video, too. Turn your or any podcast into a news story within minutes.
0:00 / 0:26
Council press briefing
0:02Mayor Reyes
0:13Public Works
Not a chatbot. A newsroom.
Your reporters already use AI. A Reuters Institute survey of 1,004 journalists found 56% use it at least weekly, and an Associated Press study put newsroom use near 70%.
So instead of pretending otherwise, NewsLabs gives them a version they can control and stand behind. Every claim carries its source, nothing leaves the desk until an editor signs off, and the byline stays human.
A human signs off.
Nothing is published on the AI's say-so. Drafts resemble your newsroom style and tone, including the entire copy structure, as well as headlines. An editor approves, edits, and gets further edits with NewsLabs. The call and the responsibility stay with the desk.
Held to your standards.
Tuned to how your newsroom works, the languages it works in, and the standards it's judged by, built by former journalists. Not a blank prompt box that answers to no one. A full newsroom that outputs the highest quality pieces.
What we observed with our partners.
+53%
Google discover reach
+23%
Pageviews128,402views
4.2K312
Brief to draftFrom assignment to first finished draft.
75 min→9min
On the record.
The questions every newsroom asks before they run with NewsLabs, answered straight.
NewsLabs is an AI-powered newsroom assistant designed specifically for journalists, editors, and editorial teams. It helps reporters research, structure, draft, and optimize news articles faster, without compromising accuracy or editorial standards.
Whether you're a digital-first newsroom, a legacy publisher, or a niche vertical publication, NewsLabs is built to support professional journalistic workflows.
Accuracy is at the core of NewsLabs. The platform is built to:
- Work with trusted sources and newsroom-approved inputs
- Provide transparent references and source traceability
- Assist with fact-checking and consistency checks
- Allow full editorial oversight before publication
NewsLabs supports responsible journalism by giving teams control, visibility, and final approval at every stage.
There is little to no implementation required for NewsLabs to start adding value to your team. Particular features might need certain inputs from you, but the entire setup is handled by our internal team.
Yes. NewsLabs is designed to integrate seamlessly into your editorial workflow and can be connected with your CMS environments. However, it can also be used independently without any direct integration with existing systems.
Off the record, we’d tell you the same thing.